About

Hi, I’m Kate. Ruloyal started on café walks with my newborn.

A pram, a flat white, and too many paper stamp cards. A digital version felt obvious — simpler for guests, fairer for independent cafés.

The story

With a newborn in tow I popped into Manchester cafés, collecting paper stamps and often forgetting the cards at home. The penny dropped: one digital stamp card that never gets lost.

  • Started with our favourite independents in Manchester
  • First prototype: a simple QR stamp on the barista’s tablet
  • Learnt guests value transparency and gentle reward reminders

Mission

Make loyalty feel warm, simple, and honest. Guests should feel cared for; owners should see clear, measurable growth.

  • Digital stamps with zero paper waste
  • Reward reminders so visits never go unused
  • Straightforward analytics without heavy dashboards