Frequently Asked Questions

A digital loyalty card is a paperless reward card stored in a customer's Apple Wallet or Google Wallet. It replaces physical stamp or punch cards, letting customers collect stamps or points digitally at every qualifying visit or purchase. Ruloyal delivers loyalty cards as native wallet passes - no separate app download required for customers.

Most businesses are live within a day. A basic stamp card - with your branding, reward rules and QR code ready for the counter - takes one to two hours to configure. More complex setups with multiple card types, automation rules or POS integration typically take one to two days. The platform stays fully usable during setup so you can go live with a basic configuration and add features as you go.

No hardware purchase is required. Staff issue stamps from any tablet or smartphone using the Ruloyal staff app. No coding or design skills are needed - the dashboard has a built-in pass designer and the QR code is generated automatically once your programme is configured.

No. Customers scan a QR code or open a short link and add the loyalty pass directly to Apple Wallet (iPhone) or Google Wallet (Android). There is no separate app to download, which removes the biggest barrier to enrolment and is the main reason wallet-based loyalty programmes see higher participation rates than app-based alternatives.

Staff open the Ruloyal staff app on a tablet or phone and scan the customer's wallet pass QR code. The stamp is issued in two to three seconds and the customer's pass updates immediately. Alternatively, you can display a permanent counter QR that customers scan themselves, removing the need for staff involvement on every transaction.

Yes. Ruloyal supports multiple concurrent stamp programmes. A café can run a hot drinks card and a food lunch bundle card simultaneously, each with different stamp rules, rewards and expiry settings. Each customer can hold multiple passes.

Yes. You can update stamp targets, reward types, expiry rules and offer messaging at any time from the dashboard. Changes take effect on all active wallet passes immediately - customers see the updated programme on their existing pass without needing to re-enrol.

You can add stamps manually to any customer account from the dashboard. Search the customer by name or phone number and issue the missed stamp. This keeps customers engaged without frustration and prevents the goodwill damage that comes from rigid 'forgot your card, sorry' policies.

Yes. Ruloyal supports multi-location programmes where stamps and rewards are valid across all sites, or location-specific programmes where each site runs independently. A central dashboard lets you monitor all locations in one view while each site tracks its own performance.

Stamps are device-bound and issued through a validated QR flow. Each stamp is tied to a device ID and timestamp, making it effectively impossible to duplicate, screenshot or share a pass to earn fraudulent progress. Staff permission controls limit who can issue or reverse stamps, and a full audit trail records every transaction. Suspicious patterns - such as unusually rapid stamp accumulation - are flagged in the analytics dashboard.

Yes. Ruloyal is designed with UK data handling requirements in mind. Customers give explicit consent when they join the programme, and all data is handled in line with UK GDPR. You can view, update or delete customer records from the dashboard at any time. Ruloyal does not sell or share customer data with third parties.

Customer data is stored securely on servers within the UK and EU. Ruloyal uses industry-standard encryption for data at rest and in transit. Full details are available in our privacy policy and data processing agreement, which is provided to all business customers on request.

Ruloyal offers transparent monthly subscription pricing for UK small businesses with no per-customer fees. Plans start from an affordable monthly rate and scale with the features your programme needs. A free trial is available so you can test the platform before committing. Visit the pricing page for current plan details.

Yes. All new accounts start with a free trial period so you can configure your first loyalty card, issue stamps and test the full customer journey before subscribing. No credit card is required to start the trial.

Ruloyal plans include unlimited customers and unlimited stamp issuance - there are no per-transaction or per-customer fees. You pay a predictable monthly subscription regardless of how many customers join or how many stamps are issued.